The End.

Signing Off: Doan Luu Nguyen :)

Evaluation 1

Evaluation 2

Evaluation 3

Evaluation 4

Final progress review

Part 1 Part 2

Audience Feedback on Survey Monkey

I created a survey, in which I gave to a female as the target audience, in our age range so that she could give me feedback on my media products, especially my ancillary. This was useful in collecting what stood out, and what she notices because she is ultimately the target audience that I am trying to promote too. She gave me some good feedback, for example the black font stood out across all of my ancillary products, which indicates that I have achieves synergy as well as capturing the audiences attention, by the simplistic black font.

Assessment Grades and Feedback

22/10/13 - Feedback 1

10/01/13 - Feedback 2

[ANCILLARY] Final Advertisement

[ANCILLARY] Final Digipak

(There is an updated version, still need to upload it however file is not working, update coming soon)

[ANCILLARY] Digipak and Advertisement in production

[ANCILLARY] Feedback

Front Cover/Back Cover

• White outline on the artist should be thought about carefully due to resolution
• The copyright, company logo and barcode should balance at the back of the cover 
• The artist looks small, and the size needs to be bigger as you want to promote him
• The font should be consistent, the spine should match the titles font 'Urban Sketch'
• The copyright looks too small and cut up, it isn't readable, ether change the size or font
• Put more information, rather than just the track list alongside the lyrics

Inside Panels

• The artists shoulder shouldn't be cut off, allow it to overlap to the other side

Advertisement

• Instead of having 4/5 stars, have 4 stars so that it looks more attractable
• Consistency of font and colour across the advertisement is needed so that it matched the album

Update of Leons Website 3 (website complete!)

I also put in the final music video on to music, instead of the gallery page because it made more sense to put music on the music page. This, this means that only the gallery of images is on this page. 

First of all, I selected a few photos that I thought would look cool and stand out as the icon images of the whole website. It concluded with these photos, because it looks genuine and casual which attracts the audience as its calm, cool, and collected. I then used the magic tool to take away the white background, so I could edit in a nicer gradient background.

I put the image I created on the homepage, which will also appear on every page. This is the iconic images of this artist people will see. It is funky and eye catching, it's different which is quirky, and the USP is that he looks fun - the music video suggests so too.

I also updated the diary, so that is a bit up to date. However, there is a huge gap between December to January, but it has been updated to share to the audience what we have been up too. In addition, the photo below was taken by a teacher, and I used this picture on the blog, so that it identifies who we are and our smiley faces!

[ANCILLARY] Mock-up for Digipak & Advertisement

Screen on Green

As we came out of the green on screen, we asked people about our music videos which all was excellent comments and feedback about our music video. We did not have any negative feedback about our video which was really good. While we was in the cinemas, we analysed our video once more and thought that our music video was really well made as well. We also looked at other students music videos to try to compare to our own and noticed that most of the other music videos were also really good and try to get some tips from other videos. We asked someone who watched our video in the cinemas if they really liked our video and he gave us a 2 thumbs up and a huge smile! "Wicked video".

ANCILLARY- Digipak research (OOH)

While shopping at HMV, me and Doan came across many Digipaks that inspired us on our Digipak we are about to create. There were many Digipaks but we chose the ones that targeted our audiences more and artists that inspired us to make Leon cross. We saw many different types of Digipaks such has ones that didn't have the artist on the front page and one that had artist on the front page. As customers the Digipaks that had the artist on the front page caught our attention first as we knew who the artist was whereas the ones with no artist did not catch out attention. So as a result to this we decided to make our Digipaks with our artist on the front as it will attract more teenagers and more people.

[ANCILLARY] Choice of photos for Digipak

The choice of photos is explained in this Prezi, thus why it is different to the mock-up drawings I have done.

[ANCILLARY] Ideas for Digipak

[ANCILLARY] Research in to fonts

We researched potential fonts that we could use for our album title, this will be incorporated on our album cover as well as the advertisement we plan to create. This will help us visualize an idea of what we want to design on our products too. Thus, we will all be using the same font so that our products all have synergy, and it can be differentiated wherever it is and sold.

Hey You Beautiful - Leon Cross (Final Product)

26. Alan, Doan, Whitney, Nazim from 283goswell on Vimeo.