[PLANNING] Social Networks

One Direction is an example of artists who uses social networks to interact with the fans, or the target audience. It is convenient for both parties because the fans can know what One Direction is doing, and they can get feedback and fan notes to improve or enhance their confidence. Feedback from the target audience is an important in order to strive for success in the music industry, this is because knowing what the target audience wants, is what sells so therefore, getting to know the audience through feds such as Twitter, allows artists such as One Direction to improve and acknowledge what the fans want to listen/see next.

Merchandise, gifts and music is sold on their website to enhance
sales and convenience for fans will keep them retained and to prevent
any scams, selling on their official website will increase legit sales.

They have a variety of social network/sites they can be assesed
through which helps their populairty and it is esier for fans to locate
what they are doing, selling or any upcoming events.

This Facebook site, is an original site that has easy assess
for fans or any one who is interested in them. It allows you to share
like and comment on what One Direction is doing. Broadening their
audience base.

Recent tweets, information and events are provided for fans or
potential audiences, this enhances their fan base because they can
assessed quickly and conveniently.