Union J are a perfect example for artists websites, they use both their website as well as social networking to interact with their masses of fans.
From the various hyperlinks on the site navigation bar, they have made themselves more accessible to the fans and have made it easier to navigate and find their various media products (Merch, concert tickets, biographies etc)
They keep the same warm colour scheme and warm vintage filter throughout the site.
The site is made more personal by having various images of the members of the group all around the pages of the site and having images and messages that the members upload onto the site.
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